Overview
Market Strategy
Communications
Marketing Programs
Strategic Writing

Our Services: Marketing Programs

Each marketing program developed by Target Reach Marketing is custom-created to achieve the desired end result using the resources available. Whether it's lead generation, brand awareness, educating on a business need, or any combination of these, Target Reach Marketing programs are designed to attract and attain the attention of the target audience.

Our services include:

     

Program Development
Starting with the identification of target audiences and desired end results, a marketing program plan is developed and proposed along with resource requirements and follow-up processes.

Program Execution
Target Reach Marketing will project manage both internal and external resources to generate the most effective copy and creative for tactical elements within the timeline and budget. Once the program is launched, we provide continued project management throughout to ensure smooth execution.

Program Summary
Throughout execution we track and report program metrics. Upon program completion we generate a program analysis, and make recommendations for future marketing programs.

 

Program Plan outline includes:

  • Program goal
  • Program objective
  • Target audience
  • Key messages
  • Program deliverables
  • Call(s)-to-action
  • Field engagement
  • Timeline & milestones
  • Costs
  • Measurements for success